EU Label Compliance

How we operate

Label artwork specifications: bleed, resolution, colour and minimum sizes

A label can include all mandatory information and still fail, because the text is too small, the contrast too low or the file received by the printer was a screenshot.

Example of the label this guide describes
Facsimile of the file we deliver. Sample data, fictitious company.

What we deliver

A print-ready PDF at 300 dpi in CMYK with 3 mm bleed and crop marks. An SVG with live text and vector pictograms, allowing a local studio to adjust without redrawing. A 1:1 PNG proof for approval and marketplace documentation.

If your printer requires a different colour profile, die-line or spot colour, send it to us and we will match it rather than asking you to modify your file.

Legibility thresholds

There is no universal millimetre measurement applicable across all categories, but the information must be legible and indelible. We set safety text at a minimum of 1.2 mm x-height and never below, maintain contrast above the level where thermal printing begins to compromise letter clarity, and avoid reversed-out text for mandatory information.

Category-specific regulations override these standards where stricter — for example, net quantity on Canadian packaging, measurement markings in Australia, or font sizes specified in US display panel regulations.

Materials and permanence

Indelible means it remains legible during the normal lifespan of the product. A thermal receipt label on a product exposed to summer heat in a vehicle is not considered indelible, nor is an inkjet print on uncoated paper sewn into a garment. We flag mismatches when the category and substrate you specify are incompatible.

Proofing before production

Print the 1:1 proof on paper at actual size, and verify the smallest text line from a normal viewing distance. This step prevents costly errors at the port.

Substrates and their effects on text

Thermal transfer printing on synthetic films preserves fine text and withstands moisture. Direct thermal printing fades with heat and light and is unsuitable for information that must remain legible throughout the product’s life. Uncoated paper absorbs ink and closes small counters.

Fabric labels lose about one size step due to the weave; thus, a 1.2 mm x-height on paper becomes marginal on woven polyester, prompting us to set larger sizes.

Curved surfaces and shrink sleeves distort text and codes; artwork for these must be pre-distorted or the code may fail.

Colour, contrast and common mistakes

Mandatory text in light grey on white may pass screen review but fail during printing. We ensure mandatory blocks have full contrast and avoid reversed-out text unless justified by the substrate.

Spot colours are matched if provided; otherwise, we use a CMYK build that can withstand a four-colour print run without registration issues on small type.

Variable data and batch fields

The batch field is a designated zone with sufficient clearance, allowing a line printer or inkjet head to fill it without overprinting mandatory information. For in-house batch printing, we provide the zone coordinates.

Delivery specifications

FileFormatUse
Print PDF300 dpi, CMYK, 3 mm bleed, crop marksThe print run
Vector SVGLive text, vector pictogramsLocal adjustments
Proof PNG1:1 at actual sizeApproval and marketplace documentation
Zone mapCoordinates of the batch zoneIn-house variable printing

How the components fit together

The same information, arranged in the order an inspector or reviewer encounters it.

Delivery specification1Print PDF2Vector SVG3Proof PNG4Zone map

Frequently used terms

Bleed
Artwork extending beyond the trim line to prevent white edges after cutting.
x-height
The height of a lowercase letter; the true measure of legible type.
Die-line
The outline used for cutting the label or package.
Indelible
Remaining legible for the normal lifespan of the product.

Common questions

Can you work from my existing artwork?

Yes, most clients prefer that. Send us the file or a photograph, and we will recreate a compliant version within your design.

Do you provide die-lines?

We match the die-line provided by your printer. We do not create structural packaging designs.

What about variable data for batches?

The batch zone is designed as a variable area so your printer or production line can fill it per batch.

Can you match my Pantone colours?

Yes, send us the reference and substrate, and we will match accordingly.

Do you supply source fonts?

We provide outlined vector fonts, so no licensing travels with the file.

What if my printer requests AI or EPS formats?

We can export from the same vector source upon request.

Related guides

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