Marketplaces
Marketplaces do not enforce the law. They interpret it according to their own policies, at scale, with automated checks and a support queue. Preparing for that is a different task from preparing for an inspector.
That a responsible person with an EU address is named, in the listing and on the product images. That the manufacturer's identity and address are present. That safety warnings and pictograms appear. That the images show the actual label, not a rendering.
Amazon, eBay, Etsy, Temu, Shein and TikTok Shop all request the same core data, in different fields and with varying tolerances.
Because the label is correct but the photograph does not clearly show it. Because the responsible person in the listing field does not match the printed information. Because a translated warning is missing for one of the five countries the offer covers. Because the batch number is missing or unclear in the image used for review.
None of these issues constitute a legal defect. All of them result in sales being halted on the same day.
Arrange the mandatory information blocks together in a single legible area, so that one photograph suffices to demonstrate compliance. Ensure the responsible person block matches exactly the marketplace field, character for character. Include the languages of all countries targeted by the offer, not only the primary language.
We provide a 1:1 proof precisely for this reason: it photographs cleanly and can be uploaded as evidence.
Send us the notification verbatim. It almost always specifies the exact issue, saving days of guesswork, and we will reissue the artwork on the same working day.
Platforms perform image recognition and text matching before a human reviews the case. The systems look for a responsible person block, address pattern, presence of warnings, and consistency between listing fields and images.
This is why a legally compliant label photographed at an angle or cropped can trigger an automatic flag. The evidence must be machine-readable first.
Our 1:1 proof exists for this purpose: flat, square, high contrast, with all information in one frame.
Responsible person name and address. Manufacturer name and address. Country of origin. Product identifier. Warnings. If the listing states 'Europe Services SE' and the label states 'Europe Services, SE', a matching algorithm may treat them as different entities.
We provide the exact strings to copy, ensuring the print and listing are consistent.
Quote the notice verbatim, attach the 1:1 proof and the photograph of the applied label, specify the regulation article the block complies with, and keep it to one page. Lengthy letters discussing business impact do not expedite the compliance review process.
| Data | On the label | In the listing fields | In the images |
|---|---|---|---|
| Manufacturer | Yes | Yes | Yes |
| EU responsible person | Yes | Yes | Yes |
| Country of origin | Dependent on category | Yes | Helpful |
| Warnings | Yes | Yes, prior to purchase | Yes |
| Batch number | Yes | No | Yes, for evidence |
The same information, in the order an inspector or reviewer encounters it.
No, and nobody honestly can. We can make the artwork correct and photographable, which is what the reviewer looks at.
No. One artwork per market, photographed properly, satisfies all of them.
We give you the exact text to paste into the responsible person and manufacturer fields so they match the print.
Where the evidence is complete, often within days. Where it is partial, the queue restarts each time.
No. We produce the artwork and the exact text; your account holder uploads it.
The data is the same; the fields and tolerances differ.
Print-ready artwork for the markets you sell in, a permanent code with a public record, and a free reissue whenever your details change. Seven days free, no card.
EU Label Compliance